About MaccaPR

Led by Paul Maccabee, MaccaPR is a blog from Minneapolis-based Maccabee, a strategic public relations and online marketing agency.

Dedicated to inspiring chief marketing and PR officers, corporate communications directors and marketing professionals, MaccaPR was named one of the "Best PR Blogs in the World" by InkyBee, one of the "Top 100 PR and Communications Blogs in America" by Feedspot and one of Muck Rack's "Top 25 Must-Read Public Relations Blogs".

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pr perspectives

7 Lessons Every Marketer Can Learn From The CrossFit Instagram Crisis

Here’s a question for PR and marketing pros: Which was the most significant corporate communications crisis recently? Hard to select just one, eh? Amidst the hurricane of PR catastrophes this past year – from H & M’s racist “Biggest Monkey in the...

February 19, 2018

How Clients Can Get Their PR Agency To Love Them (And W...

Does your PR agency love you? No really, do they absolutely adore working for your company...

January 4, 2018

Event Marketing Is Back, Baby: Two Experiential Experts...

You remember the 'Fearless Girl' statue that faced down the “Charging Bull” on Wall Street...

November 30, 2017

5 Mistakes You Must Never Make When Marketing To Hispan...

When companies from 3M, Coca-Cola and Toro to General Mills, American Family Insurance, Ho...

October 2, 2017

New Business Battles: Why Can't Your Competitors Be You...

“Keep your friends close, but your enemies closer” was advice given neither by Chinese phi...

August 14, 2017

Building A Wildly Successful PR Agency: The Doug Spong ...

What does it take to build a national public relations agency powerhouse from scratch that...

July 13, 2017

Pitching Radio in the Age of Instagram: A Q&A with WCCO...

If you’re a Minnesota public relations professional seeking to boost the presence of your ...

June 8, 2017

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