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PR War Stories: Preparing Your CEO to Testify Before Congress
Which would your CEO rather do: testify before hostile members of Congress under oath or be hung by their toes over a blazing Hibachi grill?
Become Epic with Content Marketing: Interview with author Joe Pulizzi
When a game-changing marketing strategy has been embraced by such global brands as Coca-Cola, Lego, General Mills, Zappos, Sherwin Williams, Ford, Google, Procter & Gamble…