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Secrets of getting your company featured on a podcast: behind the scenes in podcast nation
How can marketers like you get your CEO or brand spokesperson interviewed on a podcast that’s heard by tens of thousands, or even millions, of…
Paul Maccabee
Six tips for marketers on how to host a successful influencer relations event
If you walked by the Quincy Street Kitchen in Minneapolis a few weeks ago, you’d have seen guests enjoying dinner featuring Armenian holiday grilled chicken…
Paul Maccabee
11 LESSONS MARKETERS CAN LEARN FROM FIJI WATER’S GOLDEN GLOBES PHOTOBOMBING
Who was the most photographed and talked about person at the 2019 Golden Globe Awards? Canadian model Kelleth Cuthbert, who was hired by Fiji Water…
Paul Maccabee
5 Ways to infuriate journalists with your online newsroom
Is your online newsroom a warm and welcoming haven for the media who are vital to the success of your company? Is it an easily-navigable,…
Paul Maccabee
How Clients Can Get Their PR Agency To Love Them (And Why Clients Should Care!)
Does your PR agency love you? No really, do they absolutely adore working for your company? Does your PR agency explode with joy when they…
Paul Maccabee
Is Your Social Media Voice Helping Or Hurting Your Brand?
“We don’t want brands talking at us as if we are dollar signs,” warns Kevan Lee, director of marketing for the social media publishing company…
