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9 Social Media Trends Every Marketer Must Know For 2021: A Conversation with Arik Hanson
From TikTok, LinkedIn and Twitter to Pinterest, Instagram and Facebook – if you’re in marketing, you’re eager to predict how your brand can more effectively…
Paul Maccabee
Nine Marketing Secrets of Houdini and Other Master Magicians
Apple’s Steve Jobs, Facebook’s Mark Zuckerberg, Tesla’s Elon Musk, best-selling authors Seth Godin or Malcolm Gladwell, who are the business gurus that have inspired you? As…
Paul Maccabee
6 Ways to Score a Broadcast Interview in the Midst of COVID-19
Has anything changed with how PR pros and corporate communicators should approach TV and radio producers during this COVID-19 pandemic and economic meltdown? Ohhh—heavens, yes!…
Paul Maccabee
B2B Marketing During a Pandemic Crisis: An Interview with Chris Schermer
If you’re a B2B marketer, right about now you’re frantically testing which marketing strategies will help get you through the worst economic catastrophe since the…
Paul Maccabee
Back to the Workplace: Best Practices for COVID-19 Internal Communications [Part Two]
With over 50% of employees fearful of contracting COVID-19 upon returning to the workplace, effective internal communications must go beyond addressing the safety procedures being…
Macca PR
Back to the Workplace: Best Practices for COVID-19 Internal Communications [Part One]
In the wake of COVID-19, your employees are experiencing a wide range of emotions: fear, angst, stress, anxiety and even anger. As employers explore what…